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Benchmark International Successfully Facilitated the Transaction Between Ioda Limited and Apprentify Limited

September 10, 2024

Benchmark International is pleased to announce the acquisition of ioda by Apprentify.

ioda is a management & leadership training and coaching firm focused on inclusive leadership, combining this with diversity, equity & inclusion (DE&I) as well as developing professional coaches.

Apprentify offers a unique approach to finding, recruiting and training digital and technical apprentices from start to finish via its specialist apprenticeship programmes.

This strategic acquisition will unite Apprentify’s Ofsted 'Outstanding' apprenticeship programmes with ioda’s decades-long expertise in leadership, equality, diversity, and inclusion training.

It will also enhance Apprentify’s current offerings by adding ioda’s horizontal and vertical development approach to the already comprehensive range of digital and technical training programmes.

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Lisa Reynolds, managing director of ioda, commented: “It’s really important to us all here at ioda that organisations develop their leaders with all the skills required to make a positive impact on the people they lead and the environments they lead in. This includes the digital and technical skills that Apprentify are renowned for. So being acquired by Apprentify Group is the perfect match for us and our clients, and one that the whole team at ioda are excited to be part of.”

Jonathan Fitchew, CEO of Apprentify, said: “This acquisition marks a significant step in our journey to deliver holistic professional development opportunities. By integrating ioda’s leadership and coaching strengths with our digital and technical focus, we are primed to offer unrivalled growth paths for individuals and businesses alike.”

Apprentify Group, which consists of Apprentify, Netcom Training, Juice Academy and Upskilla, has acquired ioda as part of its own ambitious growth plans, which will see the company take over new offices in Wilmslow and expand its workforce to meet the growing demand for its courses.

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