Business Services industry

We are incredibly excited about joining forces with Cendyn. The combination of Cendyn’s CRM heritage and our technology advancements put us in strong stead to drive CRM innovation for our industry. With a combined focus on driving loyalty and profitable revenue for our customers, we’re excited about the opportunity this acquisition offers to our industry.

By seamlessly integrating PUSHTech’s next-generation technology into Cendyn’s portfolio, we are poised to elevate the industry’s standard for hoteliers seeking to amplify their sales and marketing CRM capabilities. Our customers are centered around their guests, and our mission is to empower them to refine the guest experience through sophisticated technology and services. This acquisition doubles down on that mission, and we’re thrilled to explore the boundless potential of PUSHTech to bring it to fruition.

Benchmark, along with our legal team at Nelson Mullins and our accounting team at Weaver, just kept plugging away no matter what was going on outside the deal. The number of issues that needed to be addressed, negotiated, and implemented in a deal like this was apparently endless. The ways that we and DC Capital had to come together to address some unprecedented events precipitated by the pandemic and the creative solutions our team generated were absolutely amazing. My partners and I are so glad that we had the opportunity to work with this great team. I don’t know that this would have gotten done, even in regular times much less the first half of 2020, without them.

We really appreciated the way Benchmark led us through this process. All the decisions were ours to make. They continuously provided the data, inputs, and experienced insights that set us up to make the best possible decisions throughout the relationship. They were patient with us when we wanted to move slowly and led the charge whenever we wanted to move ahead aggressively.