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vcardTravis Leone

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About

Travis is an experienced strategic marketing leader with a background in integrated advertising and digital marketing. He has 18 years of advertising agency and brand marketing experience, focused most recently on lead generation and content marketing. Over the past decade, he's had the privilege of working in the education technology industry. Travis brings to Benchmark International a passion that will challenge the team in fresh and exciting ways.

Education
  • Master of Marketing from New York University in New York, New York
  • Bachelor of Science in Communications & Advertising from Loyola University in Baltimore, MD

Experience

As a strategic marketing leader, Travis' vision centers around developing actionable and measurable strategies delivering engaging messaging and content, all that aligns with the audiences' needs. He takes pride in managing a high-performing team that the organization admires. He strives to align his team's goals with the organization's, which allows us to drive success and achieve remarkable outcomes.

 

Travis's journey in the world of marketing began in New York City, where he embarked on his career working in various advertising agencies. He honed his skills in the intricate realm of B2B sales and account management while collaborating with an array of exciting clients, including industry giants such as Verizon, Hilton Hotels, SeaWorld Parks & Entertainment, and Citibank. Travis played a pivotal role in crafting and executing branding strategies and pioneering innovative print and digital advertising campaigns.

 

Travis's insatiable curiosity and thirst for growth led him to transition from advertising to brand marketing. For the ensuing decade, he passionately immersed himself in the education technology industry, where he became a driving force behind transformative brand strategies, cutting-edge digital marketing initiatives, and highly effective B2B lead generation efforts.

 

Travis's expertise and leadership prowess were evident in his strategic acumen and oversight of creative marketing teams, guiding them toward unprecedented success. Travis's journey is a testament to his unwavering commitment to innovation and relentless pursuit of excellence in the ever-evolving marketing world.

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